🥞 Breakfast Bites: Don't Let Your Customers Lose Money...

Greetings, welcome to today’s Breakfast Bites — Catch up on the best articles and tools that can help to increase profits, navigate the ever-changing tech world, and elevate your success!

Hungry? Here’s what’s on the Menu today:

• Professional A/V Integration: 🚨 10 Reasons to Choose Expertise! 🚨

• Master the Art of Project Recovery:  Effective Ways to Rescue a Failing Project 🚂

• Don't Miss Out: The Dangers of the 🚫 "Not-Invented-Here" Syndrome

• Enjoy another great Vegas Sphere 🌍 photo from the @SphereOfTheDay Twitter account

The Importance of Integrators to Your Customers

In this article, geared more toward the Commercial side of the industry (but has application on the Residential side as well) there are 10 points that can be weaved into your proposals and sales pitches to customers.

There is a something called Loss Aversion which refers to how people feel losing money versus getting it. Someone would rather not lose $20 than to have gained $20. 

Showing a potential customer that if they choose your company that may prevent them from losing more money. 

The article emphasizes that not working with professionals in the field can lead to hidden costs and potential problems.

From the customer perspective, it may be tempting to cut costs, but it often results in a poor user experience, technical issues, and increased expenses in the long run.

By hiring a skilled integrator like you, customers can benefit from your expertise in designing, installing, and maintaining their A/V systems.

You possess the necessary knowledge to navigate complex installation challenges, ensuring seamless integration and optimal performance. Additionally, you'll no doubt provide ongoing support, troubleshooting, and training as needed.

It's a great read for anyone in your marketing and sales side of things as well because those points can really help your customer see the importance of getting their project right from day one.

Getting Installation Projects Back on Track

As an integrator, it goes without saying that not all of your projects will go as planned.  Let's take a couple moments and go over a few strategies that could prove helpful. 

First, it's crucial to keep your team motivated and focused.  Challenges and setbacks are a part of any project, but it's how we respond to them that defines our success.

To ensure the continued motivation of your team, it's important to first acknowledge the reality of the situation and communicate openly and honestly. 

This helps to build trust and maintain transparency.

Next, it's essential to provide your team with a clear vision of the desired outcome, even in the face of obstacles.

This helps to re-energize and refocus their efforts.

Setting small, achievable goals along the way can also boost morale and create a sense of progress.

Additionally, it's important to encourage open dialogue and collaboration.

By fostering an environment where team members can freely express their concerns and ideas, you allow for innovative solutions to emerge.

It's also crucial to provide support and resources to your team, ensuring that they have the tools needed to overcome challenges.

Remember, as a leader, your attitude and behavior set the tone for the team.

Stay positive, remain calm under pressure, and show confidence in your team's abilities.

By leading by example and keeping the lines of communication open, you can effectively navigate through challenges and keep your team motivated and engaged.

Today’s Sponsor: Custom Integrator Stockroom

Your Second Warehouse Awaits! At Custom Integrator Stockroom, we become your backup inventory solution.

Struggling to find that specific part? Custom Integrator Stockroom is your answer. We purchase from integrators and stock older parts (that are new in box), so you don't have to.

Until November 30th, 2023, Be sure to use visit our website at: www.cistockroom.com and use Coupon Code: BREAKFAST15 and save 15% off your next order (USA orders only).

A Lesson From Thomas Edison 💡

We wanted to share the concept of a syndrome that can hinder innovation and progress in our industry.

It's called the "Not Invented Here" syndrome, and it's something we all need to be aware of.

This ‘syndrome’ occurs when individuals or even companies as a whole dismiss external ideas and solutions simply because they were not created in-house.

This mindset can be dangerous because it limits our potential for growth and improvement.

Instead of embracing new ideas and technologies that could benefit our clients and our business, we get stuck in our own ways and miss out on valuable opportunities.

As Integrators, we're accustomed to coming up with custom solutions.  However, it's important to remember that innovation can come from anywhere.

By being open-minded and willing to explore new possibilities, we can stay at the forefront of our industry and continue to provide exceptional solutions to our clients.

Let's break free from the "Not Invented Here" syndrome and embrace new ideas, technologies, and collaborations.

Together, we can create a stronger and more innovative industry.

Read the full article at Residential Systems

Corporate Needs Your Help…

Unlike Pam, we’re not just trying to keep Creed busy… in fact the opposite… We know you’re busy, so we summarize and bring you the best articles to help you and your business succeed!

We love this industry and enjoy learning about business tips, new technology and other ways to make our industry more profitable for everyone. Thank you for subscribing and sharing it with everyone!

More to Snack On…

• 🌏Should We Embrace the Remote Work Revolution? Tech Workers and Flexibility

• Starkey & Firszt's Tailored Coaching Services Come to an End!

• Working Together for Success 💼: Embracing Collaboration in the Audio Video Industry

That’s all for today. Stay tuned for the next breakfast coming your way soon!

Sphere Photo Of The Day

If you’re not following our @SphereOfTheDay account on Twitter, please give us a follow. Every day we post a great photo from the already iconic Vegas Sphere. Be sure to send us your photos too!

_{Please note we do use some links in the newsletters that lead to our sponsors or affiliate products that we may make commission on. Thank you for supporting our newsletter!}